BDA PEER MENTOR

   KLH PEER MENTOR BLOG BY T.AKSHITHA, S.PRAMOD BIG DATA ANALYTICS Big data  analytics is the often complex process of examining  big data  to uncover information -- such as hidden patterns, correlations, market trends and customer preferences -- that can help organizations make informed business decisions. On a broad scale,  data analytics  technologies and techniques give organizations a way to analyze data sets and gather new information. Business intelligence (BI) queries answer basic questions about business operations and performance. Big data analytics is a  form of advanced analytics , which involve complex applications with elements such as predictive models, statistical algorithms and what-if analysis powered by analytics systems. Big Data Characteristics Big Data contains a large amount of data that is not being processed by traditional data storage or the processing unit. It is used by many  multinational companies  to  process  the data and business of many  organizations